The Digital Practitioner: increase sales
    • Showing posts with label increase sales. Show all posts
    Showing posts with label increase sales. Show all posts

    Tuesday, 22 May 2018

    Ways to Profit From Your LinkedIn Account

    May 22, 2018 0
    Ways to Profit From Your LinkedIn Account

    LinkedIn, the social networking website for professionals, may not be as popular as Facebook or Twitter, but it has its share of loyalists, too. In fact, the website has more than 200 million registered members as of December 2012.

    Majority of the LinkedIn loyalists are people who aim to advertise their business or services; and those who use the network for connecting with people and businesses that can help them find opportunities for professional and financial growth.
    As it will be difficult to stand out from among the millions of users, it is important for you to learn how to create an impact and eventually profit from your LinkedIn account. What follows are simple tips that can be used to achieve this goal.
    What Are Your Objectives?
    First of all, you need to have a clear definition of your purpose for joining and using LinkedIn. What do you expect to achieve? What are your main objectives? Is your main intention to find people you can hire, or to find earning opportunities for yourself? Are you looking for a job, or are you merely interested in online socializing? Answering these questions will help you determine you goal for joining LinkedIn.
    Religiously Work on Your Profile
    The profile that you create is one of the things that can do wonders for you. Be sure to create a profile that highlights your strongest skills. Do not just list down every activity or achievement you have received; work on it! Make sure that your profile is more than just a list of your accomplishments, experiences and background.

    Aside from the basic details (education and employment), it will also help a lot if you indicate your professional and community affiliations. In addition, you should provide details about what you aim to accomplish with LinkedIn; is it to find probable partners or to form new business collaborations? Or maybe you'd like to find a way to contact business executives, government officials and online employers?
    Put a photo on your profile. People like it when they can see how or what you look like. Somehow, it makes them feel secure. Be sure to post a professional-looking photo, not one that looks like something you'd post on either Facebook or Twitter.
    Finally, if you want your profile to be noticed, you need to consistently keep an eye on it. You should regularly check up on and improve it from time-to-time. Do not just create an account, add contacts, and then leave everything. You have to constantly work on your profile so that it will never get dull. 
    Choose Your Contacts Wisely

    It is important to find as many contacts as you can. If you have friends or business colleagues who are already subscribed to LinkedIn, the social networking website will automatically connect you with them. LinkedIn will suggest for you to add up or connect with people you possibly know.
    Another way of building contacts is by joining groups. This is one of the most advantageous features of LinkedIn. All that you have to do is find a group that works on your interests and passion! If your main business is concentrated in the healthcare industry, then you should join groups that allow you to interact with doctors or those that focus on a particular health issue. Joining these groups will allow you to receive regular updates and news.
    There are open groups and there are those that will require the group leader's approval. Finding the right group means contemplating on your goals and doing a little background research.

    These are just some of the things you can do if you want your LinkedIn account to help you profit. As the social networking scene constantly improves, there will be changes every now and then. Keeping close tabs on LinkedIn's development will help you easily adapt to these changes; and will eventually help you earn and profit.
    Sherly Mendoza is the owner of TechyFashionista.com, a website dedicated to her portfolio as a writer and blogger for hire. She writes technology, gadget, app, fashion, finance, health and lifestyle-related articles, blog posts and content. She is also a professional banker since 2005. Because of her background as a banker, she's expert with things related to finance, check and cash monitoring, Trust and Money Market placements, investments, stock market, FCDU, mutual funds, anti-money laundering laws, inward clearing checks, FX telegraphic transfers, general money management, among others. She has a medium-level experience in web hosting, domain name registration, cPanel and CMS. Sherly is an excellent researcher and an avid reader of fashion and tech magazines. She is available for freelance writing and blogging work.


    by: Sherly A. Mendoza 
    Article Source: https://EzineArticles.com/expert/Sherly_A._Mendoza/1530688
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    Tuesday, 27 March 2018

    How to Know When to Invest in "That New Thing" for Your Business

    March 27, 2018 0
    How to Know When to Invest in "That New Thing" for Your Business

    Keeping up with all of the new tools promising to make our business lives better, more successful, easier, and do it all or less than the other guy's new thing is impossible. I Googled "new tools for business" and the G-ster returned 863,000,000 entries. Now let's say that 99% of those are not high quality offers, not from a reliable resource, or simply not a match to my needs. The remaining 1% is many thousands more than I care to read.

    My search was not specific enough it's true, just like most days in the life of an entrepreneur. Most days we don't go looking for a new app or platform, but between emails from people I like suggesting their favorites, FB ads, and promotional emails from partners; stuff finds us, right?
    You know how you go to a new store for one thing and you end up with a cart full of things you didn't know you "needed?"
    Since part of my job is to stay on top of what makes business and marketing more effective and easier, down the rabbit holes of research I go so I can recommend and be up to date on what's worthwhile.
    One of the downsides of research as you probably know is that it is a bottomless pit into which we gladly throw our time. Not only does it serve to educate and entertain us it is an important diversion from the work we don't like to do.
    I wish I were kidding and you know exactly what I mean.
    Back to the subject at hand. There are times when a promo for a tool or new software wasn't something we were actively looking for but does remind us of a problem we have that we've been meaning to do something about. Taking out the credit card could be warranted and a smart idea sometimes and others where you are advised to step away from the buy button.
    Here are a few questions to ask before you click "buy now."
    1. What problem are you looking to solve?
    2. Is this the right tool for the job?
    3. Is buying a tool the right answer or is it time to hire a human?
    4. What is the ROI you want from your investment?
    5. Is it the right expense right now?
    Question 1 is the most important thing to get clear on, and the trickster of retail therapy wants you to get it wrong. Let's say you get a promo for social media scheduling software and you think "This is it. I'm going to finally get out there and be consistent with my social marketing." Not so fast. Platforms like Hootsuite, Social Queue, Buffer, and the rest are only as good at getting you consistent as you are with filling the pipeline. If you aren't willing to invest an hour or two per week to load the system up, you'll be paying for something you don't use.


    The question of the right tool can be simplified by knowing how you like to work. I need an interface that's pleasing and easy to navigate. Drag and drop suits me fine and I need direction. (This is why I cannot for the life of me figure out Asana.) Customer service is also high on my list of requirements. Do you care if you only get email support within 48 hours, or do you at least want chat at least during business hours?
    The answer to #3 might just be a person. It will probably cost you more money, but money shouldn't be the only deciding factor when you make business decisions. Is the thing you "don't have" the money for the thing that will allow you to get more clients or do something in half the time? Never make a decision only based on money.
    #4 - Will investing in this tool pay you back so the expense is warranted? You have to think about your return on investment whether you are investing money or time in every aspect of running your business. If the software costs you $20 a month but it gets you 5 new leads or saves you 5 hours because you are automating, that's great ROI.
    And finally, is this expense - even if it's "only" $20/month - the right one right now, or do you need to conserve cash for something down the road with a bigger impact? Resources are precious in our businesses and we can always find a way to spend them. Weigh every expense against the long-term goals you have.

    There is no way to keep up with all the cool new apps, software, and platforms that promise to help us be seen. And many of them offer a free trial or don't have yearly contracts so you can test them with little out of pocket. Before you even start trying things, get clear on the problem that needs solving. There is no use playing with social scheduling software if you have a bookkeeping problem. And, no reason to play with a tool that requires time you don't have to get the desired result.
    Do some homework around your pain points and plans for your business before setting off down that rabbit hole of research and I promise you'll have more time for the things you love about your business - and some left over for that stuff you don't.
    Gregory Anne Cox is a free spirited entrepreneur who offers marketing in a fashion without using tired and boring content but a new fresh approach getting away from "Squishy Language" From becoming a freelance writer in NYC, to opening her own restaurant in San Diego, she is also a world renown author. Her most recent publications are "Everything is Food Journal" & "Your Genes Do Not Determine The Size of Your Jeans". Gregory now specializes in Online copy assessment, Done-For-You and Speaker and Engagement Services.
    http://bemoremarketable.com


    by: Gregory Anne Cox 
    Article Source: https://EzineArticles.com/expert/Gregory_Anne_Cox/55712
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    Friday, 23 March 2018

    Local Business Marketing Strategies to Dominate Small Businesses in Your Area.

    March 23, 2018 0
    Local Business Marketing Strategies to Dominate Small Businesses in Your Area.


    If your focus is local then have a watch of this video on Local Business Marketing Strategies.

    Implementing just a few strategies can greatly influence your visibility and when targeting your ideal clients this can be a game changer for your business.

    There is so much opportunity in this area as it is considerably under-utilised by the healthcare sector.



    It's simply a matter of starting and testing and within a few days you will know what to continue with, stop or improve for the optimal results you require.

    Get to it!
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    Tuesday, 23 January 2018

    Social Media Marketing Tips: How To Post On Social Media To Make More S...

    January 23, 2018 0
    Social Media Marketing Tips: How To Post On Social Media To Make More S...



    Get More Interest For Your Products, Service and Business & Make More Sales!







    With so much information out there it can be a very crowded space to get any form of clarity.

    Following simple tips and implementing these into your social media strategy can have a big impact on your bottom line.

    Get to it!!
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    Monday, 27 November 2017

    The 5 Incredible Cornerstones Of Internet Marketing Success (These Are The Secrets Of The Masters)

    November 27, 2017 0
    The 5 Incredible Cornerstones Of Internet Marketing Success (These Are The Secrets Of The Masters)

    I am about to provide you with what I consider to be the most important marketing secrets you can ever discover. These concepts must form the foundation of your marketing efforts if you are serious about becoming as successful as you can possibly be in your chosen business.
    You Must Identify Your Market
    It all starts with market research. If you fail to correctly identify your market, you will be doomed to certain failure. Contrary to what some people might tell you, it is not enough to simply follow your passion. This is simple economics. There must be a market demand for your idea.


    Besides making sure that there is a demand for your idea, you also need to ensure that you have selected a very specific market. You can't afford to be broad. It is not enough to say that you are going to target the fitness market.
    Are you going to target people who want to build muscle or people who just want to lose weight? Are you going to pursue people who want to learn how to eat right or people who want six-pack abs? The more specific you make your search, the higher your chances are of success.
    The best way to make sure that there is a market for your idea is to conduct keyword research. There are many tools that you can use online to do precisely this. This way you will be able to identify if enough people are searching for the solution you intend to offer.
    You can also visit forums which are related to your chosen business to find out what the masses are talking about. This will give you a full picture regarding what kind of market solution you can provide your target market.
    Create The Presentation
    After you have determined your target market, you now want to prepare your presentation, and this means that you must build a website with a powerful sales message. One secret I am going to give you is to avoid talking about the features of what you are going to offer, and instead focus on the benefits.


    People don't buy exercise equipment. Instead, they buy a nice looking body. People don't buy anti-aging cream. Instead, they buy youth and beauty. I think you get the idea. Focus on how your product or service if going to improve the lives of your potential clients.
    Generate The Traffic
    You next have to generate traffic to your offer. However, it can't be just any traffic. It must be targeted traffic. If you are offering beds, you don't want visitors who are looking for couches. This is just common sense.
    Thankfully, I remind you once again that you can utilize the power of keyword research. By determining the appropriate keywords that your prospects will use, you can create a perfect marketing plan that brings you highly targeted individuals.


    One last thing I want to mention regarding traffic is that you must not forget to capture as much of that traffic as you can onto an opt-in list. Most people will not buy from you on the first visit, so make sure that you collect as many e-mails and names as possible. Once you build a huge list, you will be able to monetize it in a big way.
    Your Backend Products
    The truth is that you will not get rich off of the first product you offer. In fact, your first product is mostly just created to generate leads. I recommend you offer some kind of free e-book as your first offer in exchange for your visitor's contact information.
    Once you build a list, you will now start to offer additional products, and this constitutes your backend system. For example, after people download your free e-book, you can then add a second complementary product for which you will charge a reasonable amount, thus generating you profits.
    You also want to make sure that you add products in your follow-up series of e-mails which offer a recurring and residual income. A good example of this would be some type of membership site which pays you month after month. The point of having a backend system of sales is that you will be able to truly maximize your profit potential.
    The Final Component: Duplication
    The last magical ingredient is duplication. Once you have set up an automated sales funnel for your chosen market using the power of the internet, your goal should be to repeat the process in other markets, thus creating multiple streams of income.
    It is multiple streams of income that are going to give you the kind of lifestyle which is possible with internet marketing. The great part is that, because of the power of automation provided to you by the internet, you can create as many income streams as you wish.
    In Conclusion
    Memorize and master these 5 amazing marketing principles. Once you religiously follow these concepts, you will be able to take your business to levels you never thought possible. Equipped with this impeccable knowledge, you will reach the top of any business venture you choose to pursue.
    Alexander Marquez is an online entrepreneur and expert in success who will help you reach success in your network marketing or internet marketing business. Visit his blog at AlexanderMarquez.Net to discover powerful success principles that will take you to the top. Also, download his FREE E-Books to discover the secrets of his success. Act now before it's too late.


    by:     Alexander Marquez 
    Article Source: http://EzineArticles.com/9599871
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